Search Results for "title"
Humans or Bots? Style Versus Substance in Your SEO Copy
Well before the dawn of Internet marketing, David Ogilvy famously said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar." Humans, it seems, are hardwired to skim. Unfortunately, humans do not sort and ...more +
Find Work
Let’s get started Staffing is like casting. Our clients call us looking for someone very specific: a person with the right skills, experience, work style and availability for the position, in addition to a great attitude and professional approach. If you fit the bill, chances are you'll get the job. We made this video to explain ...more +
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Terms of Use Mathys+Potestio LLC Website Thank you for visiting the Mathys+Potestio LLC (Mathys+Potestio) website at www.thecreativeparty.com (“Site”). The purpose of this Site is to allow you to provide information, capabilities and/or services about you and/or your business to Mathys+Potestio. This agreement (the “Agreement”) governs the privacy policy and terms of your use of the ...more +
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We need some info to see how we can help you. Ready? [gravityform id="2" title="false" description="false" tabindex="0"] Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, ...more +
How to Look Good (or even Great) When Your Next Employer Googles Your Name
Good news, creatives. Despite the recession being fresh on the minds of the American public, recent research suggests that the job market is looking up for right-brainers. A 2014 global survey of CEOs, creative directors, and managing directors found that problem solving, creativity, and strategic thinking are the three most desirable skillsets for potential hires. ...more +
SEO Techniques for the Non-specialist: Writers, Designers, Developers
I do SEO full time, in-house, for a large e-commerce company. After that, I scroll through the latest industry news, do some side consulting, and look out for cool online marketing campaigns as I careen around the Internet. In short: I think about SEO a lot, but I recognize I’m part of the minority in ...more +
Designers, Writers: You Need 2 Become 1
Man, each year, a new crop of young and hungry designers and writers graduate from college, put up bombass online portfolios with neato animated elements, and list out all of these new technical skills I haven’t even heard of. Like, aggregated-SEO-C++-analytics-on-rails. And there are maybe a few hours each June when I’m lying in bed ...more +
RuNT. You Do What? Recap
#RuNTPortland comes but thrice a year, and we like to make ‘em count. This time around, we examined the jobs (and job titles) that make some people stop and ask “wait… what do you do?” Whether you’re a newbie looking for a job or an industry insider, job titles are strange. Some of them perfectly ...more +
Now Playing: The Very Best of J.J. Cale (Definitive Edition)
Playing this week in the Creative Party World Headquarters, The Very Best of J.J. Cale. It’s a fitting title as calling this outstanding compilation from one of America’s best, and most underrated, songwriters a “Greatest Hits” collection would be misleading. Cale’s best known “hits” were actually covers performed by other artists; notably “Call Me The ...more +
Helpful Notes from Nick, Vol. 6: Side Gigs & Sick Days
Modern life feels increasingly like a dream–and not necessarily the kind that’s fun to dissect with friends. Twitter and cable news networks are shouting things at us while we engage in every possible form of self-care to cautiously ignore the noise. We are a generation maturing as technology matures alongside us in deeply personal ways. ...more +
